Marketing automation
Marketing automation software helps marketers automate repetitive tasks.
5 UK providers
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ecosendEcoSend
Climate-conscious email marketing platform from Go Squared Ltd, a London-based company founded in 2006. Offers drag-and-drop email builder, automation, drip campaigns, segmentation, hosted forms, and ...…
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emailoctopusEmailOctopus
EmailOctopus is an email marketing platform built for simplicity and affordability. It offers drag-and-drop email builders, automation, segmentation, and analytics. Over 100,000 users worldwide. A str...…
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opencrmOpenCRM
OpenCRM is a fully featured cloud CRM system built and hosted in the UK. Founded in 2005, based in Yorkshire. Offers contact management, sales pipeline, marketing automation, project management, suppo...…
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smart-messengerSmart Messenger
UK-based email marketing platform and Mailchimp alternative, operated by 101Smart Limited (est. 2004, Norwich). Offers drag-and-drop email builder, automation workflows, segmentation, split testing, l...…
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popcorn-crmpopcorn CRM
Simple, visual CRM and marketing automation platform built for UK small businesses. Includes contact management, sales pipelines, email marketing, website tracking, lead scoring, landing pages, forms ...…
Also offered by
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activecampaignActiveCampaign
US-based marketing automation platform combining email marketing, CRM, and sales automation. Known for visual automation builder and advanced segmentation. Targets SMEs. 180,000+ customers.…
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bufferBuffer
US-based social media scheduling and analytics tool. Clean interface for publishing, engagement, and analytics across social channels. Freemium model. Popular with small businesses, creators, and mark...…
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hubspot-crmHubSpot CRM
US-based CRM platform with free core offering. Covers contact management, deal pipelines, email tracking, and reporting. Tightly integrated with HubSpot's marketing, sales, and service hubs. Popular w...…
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hubspot_marketing_hubHubspot Marketing Hub
Find UK based alternatives to Hubspot Marketing Hub, an American developer and marketer of software products for inbound marketing, sales, and customer service.…
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klaviyoKlaviyo
US-based marketing automation platform focused on e-commerce. Deep integrations with Shopify, WooCommerce, and other platforms. Specialises in email and SMS marketing with strong segmentation and anal...…
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laterLater
US-based social media scheduling platform, originally focused on Instagram (as Latergramme). Now covers TikTok, Facebook, Twitter, Pinterest, and LinkedIn. Visual content calendar and link-in-bio tool...…
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marketo-adobeMarketo (Adobe)
Enterprise marketing automation platform acquired by Adobe in 2018. Lead management, email marketing, revenue attribution, and account-based marketing. Targets mid-to-large B2B companies.…
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monday-comMonday.com
Israeli-founded work operating system for teams. Visual project management with customisable boards, automations, dashboards, and integrations. Covers project management, CRM, dev workflows, and marke...…
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pandadocPandaDoc
Find UK based alternatives to PandaDoc, an American software company that provides SaaS software.…
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pardot-salesforcePardot (Salesforce)
B2B marketing automation from Salesforce (rebranded to Marketing Cloud Account Engagement). Lead scoring, nurturing, email marketing, and ROI reporting. Tightly integrated with Salesforce CRM.…
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pipedrivePipedrive
Estonian-founded, US-owned (bought by Vista Equity Partners) sales CRM designed around pipeline management. Visual deal tracking, activity-based selling, and automation. Targets small sales teams.…